How to Check Abandoned Carts in WooCommerce

cart abandonment

Cart abandonment is a primary concern for WooCommerce stores. Real data suggests that cart abandonment rates are 69.75%. With this alarming rate, retailers need not panic! Because the solution is right there where your problem lies. Leave all the stats and imagine a frustrating scenario where seven out of ten customers select products but are …

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What is the Buyer Persona?

pro-tips

If you are in the field of marketing, you have probably heard the term “buyer persona”. Do you know, what does it mean? If I simplify the definition, a buyer persona is a strong representation of your ideal customers. You identify persona based on research into the respected field you are in, as well as …

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